Top Product Design Companies

Excited vs Onething Design: full comparison for 2026

Quick verdict

Excited (4.6/5) edges ahead of Onething Design (3.8/5) overall. Excited is the better choice for SaaS/fintech teams, Clutch-ranked, accessible rates. Onething Design is the stronger option for multi-vertical companies — BFSI to automotive, one team. The right choice depends on your project size, budget, and required tech stack.

Excited vs Onething Design: head-to-head summary

Criterion Excited Onething Design
Founded 2018 2015
HQ Lviv, Ukraine Gurugram, India (also Bangalore and San Francisco)
Team size 100+ 52–73
Rating 4.6 / 5 3.8 / 5
Primary differentiator A sustained Top 5 global UX company ranking on Clutch, with about 70% of reviews specifically citing quality and creativity Covers five distinct industries — BFSI, consumer, enterprise, healthcare, automotive — from one team with both US and India delivery presence
Pricing model Fixed project, dedicated team Fixed project, dedicated team
Min. engagement $20K (per company website; independently unverifiable) $10K (per company website; independently unverifiable)
Primary tech stack Figma, Framer, After Effects Figma, Sketch, Adobe Creative Suite
Industries served SaaS / B2B software, Financial services / fintech Financial services / fintech, Consumer products, Enterprise transformation, Healthcare, Automotive & mobility

Excited vs Onething Design: overview

Excited

Excited opened in Lviv, Ukraine in 2018 and has grown to 100+ designers while holding a repeated spot among Clutch's Top 5 UX companies globally. Around 70% of its Clutch reviewers specifically name quality and creativity — an unusually direct signal in review data most companies don't get. The company narrows deliberately to SaaS and fintech, covering UX/UI, product design, branding, and motion design, with delivery experience across 20+ countries.

Onething Design

What's now Onething Design took its current name in 2015, renamed from an earlier predecessor called Ketchup Designs Studio, so the founding date is treated as approximate. The company runs out of Gurugram, India with offices in Bangalore and San Francisco, reporting 52–73 employees depending on source. While most boutiques in this list specialize narrowly, Onething goes wide: BFSI, consumer products, enterprise, healthcare, and automotive all sit inside one team's portfolio.

Services and capabilities: Excited vs Onething Design

Capability Excited Onething Design
Product design
UX research
Branding
Web development
Mobile development
Design systems

Tech stack comparison: Excited vs Onething Design

Framework / platform Excited Onething Design
Figma
Webflow N/A N/A
React N/A N/A
Framer N/A
Adobe Creative Suite
Design systems/Storybook N/A N/A
After Effects N/A

Pricing comparison: Excited vs Onething Design

Criterion Excited Onething Design
Minimum engagement $20K (per company website; independently unverifiable) $10K (per company website; independently unverifiable)
Engagement models Fixed project, Dedicated team Fixed project, Dedicated team
Rate transparency Minimum disclosed Minimum disclosed
Price tier Accessible Accessible

Target audience comparison: Excited vs Onething Design

Dimension Excited Onething Design
Best company size Startup to mid-market Startup to mid-market
Best industries SaaS / B2B software, Financial services / fintech Financial services / fintech, Consumer products, Enterprise transformation
Best use cases SaaS product redesign for a growth-stage company, Fintech UX/UI overhaul with motion design polish BFSI product design for a bank or insurer, Automotive digital interface design
Typical project type Fixed project Fixed project

Excited vs Onething Design: pros and cons

Excited
+ Sustained Top 5 UX company ranking worldwide by Clutch, not a one-off placement
+ About 70% of Clutch reviewers specifically cite quality and creativity, a strong qualitative signal
+ Purpose-built around SaaS and fintech, giving real vertical depth
+ Delivery experience across 20+ countries demonstrates broad operational reach
- The claimed 15M+ user reach figure is self-reported and independently unverifiable
- Ukraine-based team carries the same regional-continuity considerations as other Ukraine-rooted companies
- SaaS/fintech specialization means less fit outside those two verticals
Onething Design
+ Covers five distinct industries from a single team, useful for clients working across multiple verticals
+ US (San Francisco) and India (Gurugram, Bangalore) footprint supports round-the-clock delivery
+ $10K minimum engagement (per company website; independently unverifiable) is accessible relative to most peers in this list
+ A decade of operation under its current name, with roots stretching back further
- Founding year is approximate — the company was renamed from an earlier predecessor in 2015
- Its broad five-industry positioning gives up some vertical-specific depth compared with specialists like UXDA
- Reported employee count varies by source (52–73), making capacity planning less precise

Who should choose Excited?

A typical fit: SaaS product redesign for a growth-stage company.

A sustained Top 5 global UX company ranking on Clutch, with about 70% of reviews specifically citing quality and creativity. Minimum engagement starts at $20K (per company website; independently unverifiable). Works best with clients in SaaS / B2B software, Financial services / fintech.

Who should choose Onething Design?

A typical fit: BFSI product design for a bank or insurer.

Covers five distinct industries — BFSI, consumer, enterprise, healthcare, automotive — from one team with both US and India delivery presence. Minimum engagement starts at $10K (per company website; independently unverifiable). Works best with clients in Financial services / fintech, Consumer products, Enterprise transformation, Healthcare, Automotive & mobility.

Decision matrix: Excited vs Onething Design

Your situation Recommended choice
You need full-ownership delivery on a defined project scope Excited
You need a large dedicated team for an ongoing programme Excited
Your budget is at the lower end Onething Design
You need specialist depth in a specific vertical Onething Design
You need staff augmentation or team extension Neither; consider alternatives that offer staff aug
You need consulting before committing to a build Both may offer discovery engagements

Use case fit: Excited vs Onething Design

Use case Excited fit Onething Design fit Winner
SaaS product redesign for a growth-stage company Strong Limited Excited
Fintech UX/UI overhaul with motion design polish Strong Limited Excited
BFSI product design for a bank or insurer Limited Strong Onething Design
Automotive digital interface design Limited Strong Onething Design
Fixed-price product build Limited Limited Both equally
Dedicated design team augmentation Limited Limited Both equally

Verdict: Excited vs Onething Design

Excited (4.6/5) is the stronger overall choice for most Product Design projects. A sustained Top 5 global UX company ranking on Clutch, with about 70% of reviews specifically citing quality and creativity.

Onething Design (3.8/5) is worth a look if you need automotive digital interface design. If your situation matches that, Onething Design is a competitive option.

Related comparisons

Excited vs Onething Design FAQ

Is Excited better than Onething Design?

Excited (4.6/5) scores higher overall, but "better" depends on your use case. Excited's strongest advantage: sustained Top 5 UX company ranking worldwide by Clutch, not a one-off placement. Onething Design's strongest advantage: covers five distinct industries from a single team, useful for clients working across multiple verticals.

How do Excited and Onething Design differ in pricing?

Excited uses fixed project, dedicated team pricing with a minimum engagement of $20K (per company website; independently unverifiable). Onething Design uses fixed project, dedicated team pricing with a minimum engagement of $10K (per company website; independently unverifiable). Neither firm publishes a full rate card; a discovery call is required for project-specific quotes.

Which is better for enterprise: Excited or Onething Design?

Onething Design is the larger team and typically the better enterprise-scale choice. For very large programmes, verify team size and compliance coverage directly with each company before shortlisting.

What are the main differences between Excited and Onething Design?

Excited's primary differentiator is: a sustained Top 5 global UX company ranking on Clutch, with about 70% of reviews specifically citing quality and creativity. Onething Design's primary differentiator is: covers five distinct industries — BFSI, consumer, enterprise, healthcare, automotive — from one team with both US and India delivery presence. They also differ in team size (100+ vs 52–73), minimum engagement ($20K (per company website; independently unverifiable) vs $10K (per company website; independently unverifiable)), and primary industries served (SaaS / B2B software, Financial services / fintech vs Financial services / fintech, Consumer products).

Verify all details directly with each company before making a decision.